Press, DM, ambient
Client: DMA
Agency:G2 Joshua
We created the Call For Entries campaign for the annual DMA awards, inviting people to kick the arse of the previous years’ winners. The arse in the pres ad is John Townshend, recognisable to the industry as Creative Director at Rapier. The DM also features arses from CMB and DP&A.
Media: Press, DM, ambient